Scripps Networks Interactive boosts brands, presence with social media trends
Social media plays a major role in the presence of Scripps Networks Interactive brands, according to a group from the company’s social media team. “We have to be the brands that are in front of people,” said Abigail McCollum, director of social media and convergence for Scripps Networks. “We have to catch your attention when … More Scripps Networks Interactive boosts brands, presence with social media trends